Are You Driven by Passion or Practicality?

If considering becoming an entrepreneur, the first thing to remember is what they can bring to the target audience.

Are You Driven by Passion or Practicality?

Few people would follow their desire, while others will follow the logic and give the public something that is already in demand. The confusion here is determining which approach entrepreneurs should take while deciding on a core philosophy for their venture.


The primary benefit of pursuing a passion project is that you are more likely to be committed to your task regardless of the circumstances. Not only that, passion projects are highly successful at recruiting like-minded individuals, whether they are coworkers or customers. Passion, both in terms of ideology and goal, can serve as a strong foundation for your company. A passion-based business is ideal for companies that function in a specific market. Many passion-driven entrepreneurs are able to create innovative items that not only cater to the same passion as their target audiences but are also able to create a bond with them. Passion ventures are distinguished by the fact that once they have a positive effect, it is on a far higher level than most companies.


A business based on practicality, on the other hand, will involve a huge amount of data in its growth. Entrepreneurs that emphasise practicality typically target already-booming markets and create goods that are already in demand. The advantage of taking a more realistic approach is that you can gain a deeper sense of what it means to run a company. You're probably not going to be doing what you enjoy, but rather responsibilities assigned to running a company. The frustrating reality of running a company is that you rarely get to do what you enjoy. Most people believe that by starting a company, they will be able to do more of the things they enjoy, but the fact is that there is much more to running a business than only producing goods or offering services. Advertisement, management, and staff recruitment are only a few of the responsibilities that entrepreneurs face. A realistic approach also recognises that the consumer isn't really interested in your industry or your passion; it's just interested in whether you can fill an unmet need.

What is the most effective strategy?

A proactive approach in which you are passionate and excited about what you can offer to the market and to your customers can never go wrong. Simultaneously, it is good to be aware of the less enjoyable features of running the company.

''Note that a business is not established to satisfy the needs of its owner, but rather to serve the needs of others''.